SEO report of shop2northshore.com

2 NorthShore - Chattanooga's local living meets the best local ...

www.shop2northshore.com/

A premiere shopping destination nestled in the heart of historic NorthShore. Boutiques, Eateries & Lifestyle. Chattanooga's best local ...


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.shop2northshore.com/

Character length : 24

Title
2 NorthShore - Chattanooga's local living meets the best local shopping.
Description
A premiere shopping destination nestled in the heart of historic NorthShore. Boutiques, Eateries & Lifestyle. Chattanooga's best local shopping.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_US
type: website
title: 2 NorthShore - Chattanooga's local living meets the best local shopping.
description: A premiere shopping destination nestled in the heart of historic NorthShore. Boutiques, Eateries & Lifestyle. Chattanooga's best local shopping.
url: http://www.shop2northshore.com/
site_name: 2 North Shore

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://shop2northshore.com/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
2 NorthShore - Chattanooga's local living meets the best local shopping.

Character length : 77

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 3%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
100000
Heading structure in the source code
  • <H1> Welcome to 2 North Shore
Word cloud
  • north3
  • shore3
  • stores2
  • smart2
  • baggery2
  • boutique2
  • rock/creek2
  • sandbox2
  • results2
  • nooga2
  • paws2
  • firstbank2
  • trek2
  • physiotherapy2
  • store2
  • collection2
  • social2
  • shopping2
  • local2
  • willa2
  • market2
  • toys2
  • vive2
  • women2
  • foods2
  • bicycle2
  • furniture2
  • fleet2
  • jewelers2
  • feet2
  • sports2
  • forte2
  • dayle2
  • company2
  • pediatric2
  • northshore2
  • dentistry2
  • chattanooga2
  • express2
  • fitness2
  • shoe2
  • plus2
  • yoga2
  • larimar2
  • hair2
  • learning2
  • hot2
  • medspa2
  • go-go2
  • studio2
  • glow2
  • healthy2
Keyword matrix
wordtitledescriptionsheading
north
shore
stores
smart
baggery
boutique
Two Word cloud
  • results physiotherapy2
  • nooga paws2
  • medspa learning2
  • boutique trek2
  • store vive2
  • social contact2
Three Word cloud
  • medspa learning express2
  • market willa collection2
  • studio hot yoga2
  • vive for women2
  • hair a go-go healthy2
  • fleet feet sports2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.

 Readability

Flesch–Kincaid Grade Level
6.00
Flesch Reading Ease
57.10
Coleman Liau Index
12.00
Automated Readability Index (ARI)
5.80
Dale–Chall Readability
7.30
SMOG Index
7.80
Spache Readibility
5.00
Number of letters
1118
Number of words
204
Number of sentences
70
Average words per sentences
3
Number of syllables
354
Syllables in words
367
Average syllables in words
1.74
Number of words in first three syllables
44
Percentage of word / syllables
21.57
Words not in Dale-Chall easy-word list
93
Words not in Spache easy-word list
65

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 0.54 seconds have passed until the page started to load.
Loading time
2,649 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
81
Number of source domains
12
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking css files
  • https://fonts.googleapis.com/css?family=Dancing+Script|PT+Sans

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.shop2northshore.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • http://www.shop2northshore.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • http://www.shop2northshore.com/wp-content/plugins/contact-form-7/includes/js/jquery.form.min.js?ver=3.51.0-2014.06.20
  • http://www.shop2northshore.com/wp-content/plugins/contact-form-7/includes/js/scripts.js?ver=4.6.1
  • http://www.shop2northshore.com/wp-content/themes/northshore/vendor/what-input/what-input.min.js?ver=4.7.5
  • http://www.shop2northshore.com/wp-content/themes/northshore/assets/js/foundation.js?ver=6.2
  • http://www.shop2northshore.com/wp-content/themes/northshore/assets/js/scripts.js?ver=4.7.5
  • http://www.shop2northshore.com/wp-includes/js/wp-embed.min.js?ver=4.7.5
  • http://www.shop2northshore.com/wp-content/plugins/alpine-photo-tile-for-instagram/js/fancybox-alpine-safemode/jquery.fancyboxForAlpine-1.3.4.pack.js?ver=4.7.5
  • http://www.shop2northshore.com/wp-content/plugins/alpine-photo-tile-for-instagram/js/AlpinePhotoTiles_script.js?ver=1.2.7
  • http://www.shop2northshore.com/wp-content/themes/northshore/slick/slick.min.js
File size of all javascript files combined
1.18MB
Javascript minifying
You can save 27.2KB (41% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://www.shop2northshore.com/wp-content/plugins/contact-form-7/includes/css/styles.css?ver=4.6.1
  • http://www.shop2northshore.com/wp-content/themes/northshore/assets/css/style.css?ver=4.7.5
  • http://www.shop2northshore.com/wp-content/themes/northshore/slick/slick.css
  • http://www.shop2northshore.com/wp-content/themes/northshore/slick/slick-theme.css
  • http://www.shop2northshore.com/wp-content/themes/northshore/assets/css/northshore.min.css
  • http://www.shop2northshore.com/wp-content/plugins/alpine-photo-tile-for-instagram/js/fancybox-alpine-safemode/jquery.fancyboxForAlpine-1.3.4.css?ver=4.7.5
  • http://www.shop2northshore.com/wp-content/plugins/alpine-photo-tile-for-instagram/css/AlpinePhotoTiles_style.css?ver=1.2.7
File size of all css files combined
144.67KB
CSS minifying
You can save 5.3KB (25% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
41.61KB
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
54
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://www.shop2northshore.com/.. /northshore.min.cssExpiry time is not specified
http://www.shop2northshore.com/.. /footer-bg.jpgExpiry time is not specified
http://www.shop2northshore.com/.. /header-bg.pngExpiry time is not specified
http://www.shop2northshore.com/.. /i-facebook.pngExpiry time is not specified
http://www.shop2northshore.com/.. /i-instagram.pngExpiry time is not specified
http://www.shop2northshore.com/.. /i-twitter.pngExpiry time is not specified
http://www.shop2northshore.com/.. /logo.pngExpiry time is not specified
http://www.shop2northshore.com/.. /means.pngExpiry time is not specified
http://www.shop2northshore.com/.. /shop.pngExpiry time is not specified
http://www.shop2northshore.com/.. /ajax-loader.gifExpiry time is not specified
http://www.shop2northshore.com/.. /slick-theme.cssExpiry time is not specified
http://www.shop2northshore.com/.. /slick.cssExpiry time is not specified
http://www.shop2northshore.com/.. /slick.min.jsExpiry time is not specified
http://www.shop2northshore.com/.. /Hair-A-Go-Go-Rotator.jpgExpiry time is not specified
http://www.shop2northshore.com/.. /River-Home-Rotator.jpgExpiry time is not specified
http://www.shop2northshore.com/.. /River-MOBILE-Rotator.jpgExpiry time is not specified
http://www.shop2northshore.com/.. /Whole-Foods-Home-Rotator.jpgExpiry time is not specified
http://www.shop2northshore.com/.. /Whole-Foods-MOBILE-2-Rotator.jpgExpiry time is not specified
http://www.shop2northshore.com/.. /Larimar-MAY-18.jpgExpiry time is not specified
https://www.google.com/.. /vt?pb=!1m4!1m3!1i15!2i8617!3i12971!1m4!1...5 minutes
https://www.google.com/.. /vt?pb=!1m5!1m4!1i15!2i8617!3i12971!4i256...5 minutes
https://www.google.com/.. /vt?pb=!1m5!1m4!1i15!2i8617!3i12972!4i256...5 minutes
https://www.google.com/.. /vt?pb=!1m5!1m4!1i15!2i8618!3i12971!4i256...5 minutes
https://www.google.com/.. /vt?pb=!1m5!1m4!1i15!2i8618!3i12972!4i256...5 minutes
https://www.google.com/.. /vt?pb=!1m5!1m4!1i15!2i8619!3i12971!4i256...5 minutes
https://www.google.com/.. /vt?pb=!1m5!1m4!1i15!2i8619!3i12972!4i256...5 minutes
https://maps.googleapis.com/.. /js?client=google-maps-embed&paint_origin...30 minutes
http://www.google-analytics.com/plugins/ua/linkid.js60 minutes
http://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
1.40MB
Image optimisation
You can save 612KB (55% compression) by optimising the images below:

 Website security

IP
107.180.25.239
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H1 : Welcome to 2 North Shore, ( 896px from top )

 Typos

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